The Pink Ribbon Pin was inspired by Evelyn H. Lauder, who founded the Breast Cancer Research Foundation® in 1993 and is dedicated to advancing the world’s most promising research to eradicate breast cancer. A touch of blue in the design represents the men who are also touched by the disease. For men, the lifetime risk of getting breast cancer is about 1 in 833.*

In support of The Estée Lauder Companies’ Breast Cancer Campaign, Estée Lauder will donate 20% of the purchase price of the Pink Ribbon Pin with a maximum donation of $14,000 to the Breast Cancer Research Foundation® from 9/1/21 to 6/30/22, or until supplies last.