BCRF is proud to welcome Trinity Fruit Company and Sun Valley Farming (Farm2You) as new partners through their vibrant Peaches4Pink campaign, bringing purpose to produce aisles nationwide. With a generous $100,000 commitment to BCRF and a deeply personal connection to the breast cancer cause, the companies are using their platform to help advance lifesaving research while championing the role that fresh, nourishing foods can play in supporting overall health.
Shoppers can find the peaches in grocery stores across the country through eye-catching pink fruit pouches and signature peach storage boxes designed to stand out on shelves and spark conversation. Through Peaches4Pink, Trinity Fruit and Sun Valley Farming (Farm2You) are turning everyday grocery moments into meaningful opportunities to support the breast cancer community.
