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Partner Since 2004

Total Contribution

$ 16,949,645

Hours of Research Funded

+ 338,993

About the Program

BCRF and Bloomingdale’s have proudly partnered since 2004 through the company’s Give Pink, Get More initiative. Each year, throughout Breast Cancer Awareness Month, customers can give back to BCRF while earning rewards by charging a $15 donation fee to their Bloomingdale’s Credit Card. Then, customers earn $25 in rewards for every $250 they spend throughout the month. Over the past 19 years, Bloomingdale’s has raised nearly $17 million for BCRF through this remarkably successful campaign.

About Bloomingdale's

Bloomingdale’s is America’s only nationwide, full-line, upscale department store and a division of Macy’s, Inc. It was founded in 1872 and currently operates 33 Bloomingdale’s stores and 21 Bloomingdale’s, The Outlet Stores, in California, Connecticut, Florida, Georgia, Hawaii, Illinois, Maryland, Massachusetts, New Hampshire, New Jersey, New York, Pennsylvania, Texas, and Virginia, along with 1 Bloomie’s location in Virginia. In addition, Bloomingdale’s has an international presence with a location in Dubai. Be sure to follow @bloomingdales on social media, become a Loyallist, and for more information, or to shop any time, visit