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The Pink Agenda

Evelyn Lauder’s dream of inspiring a global community to join her fight to end cancer thrives through BCRF’s family of supporters.


The Pink Agenda is a nonprofit committed to motivating young professionals to raise money and awareness for breast cancer research and care. Born of the belief that engaging today’s generation can go a long way toward finding tomorrow’s cure, The Pink Agenda finds, funds, and partners with people and programs improving the lives of those suffering from breast cancer and conducting the groundbreaking research necessary to improve their odds.

Since its conception in 2007, the volunteer organization has contributed $9.75 million dollars to breast cancer care and research through BCRF. In 2012, BCRF became The Pink Agenda’s sole beneficiary.

For more information, visit or contact:

Serra Eken
Managing Director
The Pink Agenda

646-497-2675 |