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#BeTheEnd of Breast Cancer

By BCRF | September 30, 2014

This October, join us and turn awareness into action!

It all started in 1993 in Evelyn Lauder’s kitchen. Over a cup of coffee, Mrs. Lauder and her dear friend Dr. Larry Norton began a conversation that, over time, would change the history of breast cancer. Recognizing the power of research and its potential to change the lives of millions of women and men, they realized that to tackle this disease a new approach was critical. 

They believed research was the way forward and founded BCRF on the belief that funding research was the only obstacle between breast cancer and a cure. Today, we remain committed as ever to advancing the world’s most promising research because we see its ability to transform lives each and every day. Evelyn’s mission has become ours, and we want to make it yours. 

Everyone has the power to play a role in eradicating this disease. This October, we invite you to #BeTheEnd. Be the end of fear. Be the end of hospital visits. Be the end of side effects and needless suffering. Be the end of loss. The end of breast cancer begins with each and every one of us. 

Start a fundraiser. Share your story. Make a donation. Spread the word by sharing your commitment to BCRF with friends and family on your social networks. Honor someone you love who has been affected by breast cancer. Inspire your friends and family to #BeTheEnd.

No matter what you do, when you support BCRF, you support research. And when you support research, you are making a lasting impact in the fight against breast cancer.

Until the number of deaths from breast cancer is zero, we will not stop. Join us, and help fuel the research needed today to save lives tomorrow. Everyone can be part of the solution. We are all part of the cure.

How will you #BeTheEnd of breast cancer?